Liz Bunch is the Executive Vice President, Northern Region for Edge Sales and Marketing. Liz joined Edge and Brad Raffanti more than fifteen years ago. Prior to these years in produce with Edge, Liz spent several years in the grocery industry, so produce and joining Edge was a natural transition for her. Liz manages both of Edge’s offices in Pleasanton and the Pacific Northwest, working closely with two sets of talented teams. This position allows her to lead and mentor the entire team; bringing enthusiasm, strategic thinking, and attention to detail, all with the goal to deliver best in class service to our clients. Professional and personal growth within her team is important to Liz, and she strives to nurture her team’s inner drive to succeed. Liz truly loves what she does, and revels in her management role within Edge.
Liz also understands her retailer’s strategies and need for superior support, giving Edge the ability to help their vendor partners create the best plans for success. In a fast paced and ever changing industry such as produce, embracing that change is critical and Liz thrives in that environment.
In her free time, Liz enjoys spending time with her husband and two daughters. As a family, they enjoy traveling, working out, and shopping. As well as keeping busy with work and family, Liz serves as an Executive Board Member with Easter Seals Bay Area.