Analytics

Category Management at Edge provides data analysis and schematics for our retailers and vendor partners . We are dedicated to providing accurate and functional data to support your products and the categories they interact with.

Create Category/Brand Business reviews for Headquarter calls, tailored to each specific retailer’s needs to maximize success
Provide Category scorecards to understand category & brand trends and find the opportunities within key retailers

Data analysis can include:
Promotional Lifts – what is the return on promotional investments

Account vs Comps – how does each account perform vs their competitors

Segment analysis – which segments are driving sales, which offer opportunities
ACV Levels  – finding opportunities to improve store level distribution

Schematic Work

Develop schematics for key value-added and commodity categories

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